Defining an enterprise-wide accessibility program at Red Hat
Overview
Teams across Red Hat encountered gaps in accessibility, resulting in redundant work. I partnered with several teams and roles to conduct a large-scale user study, and develop roadmap recommendations to support accessibility targets.
Role: Digital Product Management and Digital Accessibility Marketing Intern
Duration: 3 months
Methods: User interviews (n=35), competitive analysis, gaps analysis, road mapping, prototyping
How I approached this project
Competitive analyses
Cross-functional teamwork: communication between Product, Design, Content and Engineering teams.
Surveys: Gathering general user personas.
User stories to idenfity persona groups.
User Interviews: Discussing current processes and gaps.
User feedback interpretation: Making sense of data.
Visualizations: Translating complex data into easy-to-follow insights and metrics.
Launch Strategy and recommendations.
Outcome:
Actionable recommendations and strategies for accessibility success.
Cross functional gaps: Bridging gaps between Product, Designers, Engineers, QA, and Content by clarifying accessibility responsibilities.
Gallery
Includes various projects I supported:
Internal Accessibility (main research project).
Prototyping AI-powered accessibility features.
Completing accessibility reviews across multiple sites.
Reflection
Hands on experience with:
Gaps analyses, recognizing opportunities.
Negotiating with stakeholders and weighing priorities.
Development lifecycle improvement.
Developing research initiatives and gathering actionable insights.



